Influencer marketing keeps growing, and brands want to keep up. Therefore, many marketers now plan their year around a few key events. Creator Economy Live West 2027 is one of them. It lands in Las Vegas on January 27–28, 2027, right at the start of the new budget year. This guide covers the dates, the venue, tickets, exhibitors, and travel tips. Additionally, it shows you how to turn two busy days into real business results.
Quick Facts at a Glance
Let us start with the basics. The table below gives you the key details in one place.
| Detail | Information |
| Event dates | Wednesday, January 27 to Thursday, January 28, 2027 |
| City | Las Vegas, Nevada |
| Venue | Caesars Forum, 3570 Las Vegas Boulevard South |
| Focus | Influencer marketing for brands, agencies, and creators |
| Format | Two-day, in-person, multi-track conference |
| Shared event | Affiliate Summit West, January 26–28, 2027 |
| Nearest airport | Harry Reid International Airport (LAS), about 3 miles away |
| Time zone | Pacific Time |
Please note that organizers can change details. Therefore, always confirm the final schedule on the official website before you book flights.
What Is This Event About?
The conference focuses on influencer marketing. It brings brand marketers, agencies, platforms, and creators into one room. The goal is simple. Attendees learn how to work with creators, measure results, and build lasting partnerships.
The program uses a multi-track format. As a result, you can pick sessions that match your role. Past agendas covered measurement and return on investment, creator relations, and social platform updates. In addition, speakers shared case studies, held panels, and led fireside chats.
Community is a major theme. Many talks explain how brands can build trust with audiences through creator partners. However, the event is not only about theory. Sessions also give practical steps you can use the next week.
Organizers say the crowd includes more than 500 attendees and 50 industry leaders. Speakers have come from well-known companies such as Cracker Barrel, New Balance, and Huel. Therefore, you can expect a mix of large and mid-sized brands.
Dates and Schedule
Why January 27–28 Works Well
The event runs on a Wednesday and a Thursday. This timing helps in three ways.
- Teams can travel on Tuesday and fly home on Friday.
- Budgets for the new year are often fresh, so marketers can act on new ideas.
- You can pair the trip with other industry meetings in the same week.
What a Typical Day Looks Like
The final agenda is not public yet. However, past editions give a good guide. Expect the following flow.
| Time of day | What usually happens |
| Morning | Registration, coffee, and opening keynote |
| Late morning | Track sessions on strategy, data, and platforms |
| Midday | Lunch and networking |
| Afternoon | Panels, case studies, and brand talks |
| Evening | Receptions and informal meetups |
Check the event app for the live schedule. Organizers have released the app about four weeks before past shows. Registered attendees get an invitation by email.
The Affiliate Summit Overlap
Affiliate Summit West runs one day earlier, from January 26 to 28. It shares the same venue. Consequently, you will have extra chances to meet people. Affiliate Summit West is a large trade show. Its organizer, Clarion Events, lists more than 150 exhibitors and over 6,000 attendees.
This overlap is a big plus. Affiliate marketers, publishers, and performance teams walk the same halls. Therefore, you can meet partners from both worlds in a single trip.
Venue: Caesars Forum, Las Vegas
Caesars Forum is a modern meeting center just off the Las Vegas Strip. It has large ballrooms, flexible meeting rooms, and wide open spaces for networking. The address is 3570 Las Vegas Boulevard South, Las Vegas, NV 89109.
The venue is fully accessible. Moreover, it sits close to major hotels and restaurants. You can walk to many places after sessions end.
How to Get There
Getting to the venue is easy. Use these options.
- Fly into Harry Reid International Airport. The trip to the venue takes a short drive.
- Take a taxi or rideshare to the West Entrance off LINQ Lane.
- Walk from nearby resorts such as Harrah’s or Caesars Palace.
Follow the signs inside the venue. They lead you from the entrance to registration quickly.
Where to Stay
Most attendees book rooms in nearby Strip hotels. Staying close saves time and money on rides. In addition, you can step back to your room for calls between sessions.
Book early. January is a busy month in Las Vegas because several large shows overlap. As a result, room rates climb as the date gets close. Compare prices across a few hotels, and look for event rates from the organizers.
Tickets and Registration
Ticket details for 2027 may change, so treat the points below as a planning guide. Visit the official site for current prices and rules.
What to Know About Passes
In recent years, organizers offered free registration to the first 500 brand attendees. Agencies, creators, and vendors usually paid for a pass. However, rules can shift each year. Therefore, check which group you belong to before you register.
| Attendee type | What to check |
| Brand marketers | Whether a free or discounted pass still applies |
| Agencies and platforms | Standard pass price and group rates |
| Creators | Creator pass options and what they include |
| Media | Press registration rules and deadlines |
| Vendors | Whether a sponsor package includes passes |
Smart Ways to Save
A few simple steps can lower your cost.
- Register early. Early prices often rise as the show nears.
- Ask about group rates if your team travels together.
- Look for partner codes that sponsors and creator communities share.
- Apply for press access if you publish on the topic.
Also, read the refund and transfer policy. Plans change, and you want to know your options.
Exhibitors and Sponsors
Exhibitors give the event much of its energy. They run booths, host demos, and sponsor sessions. The full 2027 list is not final yet. Nevertheless, past events show what kinds of companies take part.
Brands That Joined Earlier Editions
Past brand names include Hinge, NVIDIA, PepsiCo, DeLonghi, New Balance, Royal Caribbean, and Disney. Other speakers have come from Cracker Barrel and Huel. This mix shows that both consumer brands and tech firms care about creator marketing.
Types of Exhibitors You Can Expect
Exhibitors tend to fall into a few groups.
| Group | What they offer |
| Influencer platforms | Tools to find, vet, and manage creators |
| Measurement firms | Reports on reach, sales, and return on investment |
| Payment providers | Fast and safe payouts to creators |
| Social networks | Product updates and partner programs |
| Agencies | Campaign planning and creative support |
| Affiliate networks | Performance-based partnership programs |
Because Affiliate Summit West shares the venue, you may also meet many more vendors. Therefore, leave time to walk the floor.
How to Work the Expo Floor
Time is short, so plan ahead. First, list five vendors you must meet. Next, book short meetings before you arrive. Finally, keep a notes file for each chat. This habit makes follow-up much easier.
Speakers and Session Topics
Speakers are the main draw. They come from brands, agencies, and platforms. Most share real numbers and honest lessons. Consequently, you hear what worked and what did not.
Expect talks on these topics.
- Measuring creator campaigns and proving return on investment
- Building long-term creator relationships
- Using short video and live content
- Working with new social platforms
- Setting fair rates and clear contracts
- Using artificial intelligence in campaign planning
- Growing brand communities
Some sessions use a panel format. Others use a fireside chat or a short keynote. Therefore, you can choose the style that suits you.
Who Should Attend
This event suits many roles. Still, some people gain more than others.
- Brand marketing managers who run influencer budgets
- Agency leaders who pitch creator programs
- Creators and managers who want brand deals
- Platform and tool makers who want new clients
- Affiliate marketers who want to grow into creator work
- Founders who plan a launch in the new year
If you are new to influencer marketing, do not worry. The sessions cover basics as well as advanced topics. Additionally, the networking breaks make it easy to meet friendly peers.
How to Get the Most From Two Days
Two days pass fast. Use this simple plan.
Before the Event
- Set one clear goal, such as finding a measurement partner.
- Download the event app as soon as it opens.
- Book meetings with speakers and vendors early.
- Pack comfortable shoes, because the halls are large.
During the Event
- Arrive early on day one to avoid lines.
- Attend sessions that match your goal.
- Take short notes and photos of key slides when the speaker allows it.
- Collect contact details right away.
After the Event
- Send follow-up messages within two days.
- Share key lessons with your team.
- Turn at least three ideas into action items.
- Review your results after thirty days.
Budget Planning
Costs add up quickly, so plan ahead. Break your budget into a few parts.
| Cost item | Planning tip |
| Pass | Register early and ask about group rates |
| Flights | Book several weeks ahead |
| Hotel | Compare Strip hotels and event rates |
| Local travel | Walk when you can, and share rides |
| Food | Use lunch breaks and receptions |
| Extras | Set aside money for meetings and gifts |
Therefore, add a small buffer. Surprises happen, and a buffer keeps stress low.
Conclusion
Creator Economy Live West 2027 gives marketers a focused, practical start to the year. It runs on January 27–28, 2027, at Caesars Forum in Las Vegas. The two-day format fits easily into a work week. Furthermore, the shared venue with Affiliate Summit West adds more people to meet and more vendors to see.
To sum up, here are the main points. Confirm dates and prices on the official site. Register early to save money. Book your hotel soon, because January fills up fast. Study the exhibitor list when it appears. Finally, set a clear goal and follow up quickly after the show. With a good plan, you will leave with new partners, fresh ideas, and a stronger creator strategy.
Frequently Asked Questions
1. When does the event take place in 2027?
It runs on January 27–28, 2027. That is a Wednesday and a Thursday.
2. Where is the event held?
It takes place at Caesars Forum, 3570 Las Vegas Boulevard South, Las Vegas, Nevada.
3. Who should attend?
Brand marketers, agency teams, creators, platform staff, and founders all gain value. The content centers on influencer marketing.
4. How much do tickets cost?
Prices for 2027 can change. Check the official website for current rates. In past years, the first 500 brand attendees registered for free.
5. Is there a free pass for brands?
Organizers have offered free registration to a limited number of brands before. Confirm whether the offer returns for 2027.
6. What is Affiliate Summit West?
It is a large affiliate marketing trade show at the same venue. It runs January 26–28, 2027, and lists over 150 exhibitors.
7. Who exhibits and sponsors?
Expect influencer platforms, measurement firms, payment providers, agencies, and social networks. The final list is not public yet.
8. Which brands have appeared in the past?
Past names include Hinge, NVIDIA, PepsiCo, New Balance, Royal Caribbean, Disney, Cracker Barrel, and Huel.
9. Is there an event app?
Yes. Organizers have launched an app about four weeks before past shows. Registered attendees receive an email invitation.
10. How far is the venue from the airport?
Harry Reid International Airport sits about 3 miles away. A taxi or rideshare takes only a short drive.
